Showing 6 results for Branding

Here are all the blog posts and podcast episodes that apply:

Fred Rogers’ Rules for Writing for Preschoolers

Mr. Rogers had a way of speaking that spoke to me as a child and as an adult. While it was easy to think “Oh that’s just how he talks….” I later read the below and was delighted to find that it was from meticulous attention to craft and lots of empathy for the audience….

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How to Create a Sense – and a Reality – of Belonging with Your Customers

Let’s take a look at some of the most illogical and debunked beliefs and how they take root.  Flat-earthers and white supremacists are groups who hold, celebrate, and rally around well-researched and easily debunked belief systems. Those are two examples, but quick browsing of the internet will find you many, many more (check out “Birds…

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Allie, Adam, Matt of The Wonder Jam

You Wouldn’t Rush Cooking a Chicken, So Why Are You Rushing the Design Process?

Just as you wouldn’t rush cooking a chicken, you never want to rush the design process. Good design needs time to marinate—to soak up as much goodness as it possibly can. Otherwise, you’ll end up with a subpar design that won’t convert (and a raw, undercooked chicken). Whether we like it or not, everything seems…

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You Don’t Need Photoshop to Create Beautiful Things (Use This Free Tool Instead!)

I’ve been managing social media accounts for over 8 years now. For some of my past clients, the content was easy to create because they had a plethora of photos and a designer who would make on-brand graphics for me in real time. For others, I wasn’t so lucky. Instead, I caught myself having to…

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Small Talk, Slow Fashion: Designing for a Local Business That Actually Cares

Last year, one of my most favorite projects was being able to work with Suzanne Riska and Chloe Crites of Small Talk. Small Talk is located on a cute strip in Clintonville next to some of my other local favorite shops like Eclectiques Antique Mall, Dough Mama, and Valiente Good Co. Before they came to…

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4 Things You Can Do Today To Make Your Brand a Bit More Magical

The best brands stick themselves deep in the minds of their audience. They surprise and connect and delight. The best brands feel magical. Magic is created when something doesn’t seem to add up, there’s a science underneath everything but it’s not immediately obvious. Below are 4 quick actions you can take today to make your…

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